Uare.ai vs Afterlife AI: The Same Fear, Taken in Opposite Directions
By Chris Williams, Founder and CEO, Afterlife.ai™. Published September 6, 2026.
Uare.ai is the personal AI company that Eternos became in November 2025: a model trained on your voice and knowledge, built to work for you while you are alive, on iOS, Android and the web, from free to $199.99 a month. Afterlife AI builds a Persona and locks that Persona at your death, for the family you name.
If you want an assistant that sounds like you and can earn while you sleep, read Uare.ai's pricing page and try the free tier; if you want your children to be able to ask you things after you die, build free at app.afterlife.ai and come back to this page after your first hour.
Hold the story that made Eternos famous in mind while you read. Before the rebrand, a man named Michael Bommer, terminally ill, spent about 25 hours recording his life with a company built so that his family could keep hearing him. TechCrunch described him as the company's first digital replica. That is the fear both companies started from: a voice about to leave a house, and a family that would give anything to keep it.
Eighteen months later the same company had a new name, $10.3 million in the bank, and a homepage about earning from your expertise. Robert LoCascio told TechCrunch that most people considering Eternos were not preparing for death; they wanted the technology while alive, and he built for the customers he had. So the question a worried person brought to Eternos in 2024 now has two very different answers, and you should know which one you are buying.
Key takeaways
Uare.ai is the November 2025 rebrand of Eternos, led by Robert LoCascio, and now sells a personal AI for living professionals and creators.
As of 6 September 2026, Uare.ai costs $0, $9.99, $24.99 or $199.99 a month, metered in credits, with iOS, Android and web apps.
Afterlife AI has three public plans: Free with 50 memories that never expire, Legacy at $14.99 a month, Eternal at $29.99.
Uare.ai's terms and privacy policy, read on 6 September 2026, do not say what happens to your Individual AI when you die.
Afterlife AI locks your Persona as a perfect snapshot after your Executor Lock activates, and releases access under rules you set while alive.
Uare.ai hosts data in the United States; Afterlife AI hosts data in Australia, and both let you export and delete.
Start building your legacy Free build, 50 memories, no card required.
Written by Chris Williams, Founder and CEO, Afterlife.ai™. · Last reviewed: 5 September 2026
What is Uare.ai?
Uare.ai is a personal AI platform, based in Los Altos, California, that trains a private model on one person's voice, knowledge and experiences so that the model can chat, create content and take actions on that person's behalf. The company calls the result an Individual AI and its framework the Human Life Model, which captures a person across seven dimensions.
A Human Life Model is Uare.ai's name for a model built only from one individual's own data rather than from a general corpus. On the Uare.ai home page, read on 6 September 2026, the model learns from conversations, uploaded documents, videos, notes and images, and from connected social media accounts and websites. The privacy policy states that private data, voice and likeness train only the user's own per-user model, never foundational or shared models.
What you do with the model is what separates Uare.ai from anything in the legacy category. The listings on the App Store and Google Play describe five moves: Capture, which builds the model; Chat, which connects to more than a thousand tools to act on your behalf; Discover, a feed of Thoughts from other users; Create, which drafts articles, images and videos in your style; and Monetize, a subscription product that earns from subscribers, with Uare.ai keeping a revenue share.
Uare.ai is a tool for the living to do more. That is its whole design.
What happened to Eternos?
Eternos rebranded as Uare.ai on 11 November 2025, the day it announced a $10.3 million seed round led by Mayfield and Boldstart Ventures, and moved its focus from preserving a person for grieving families to building a personal AI for that person to use while alive. The company, the founder and the underlying model are the same; the customer changed.
The history, as TechCrunch reported it: Robert LoCascio left LivePerson in 2023 and in 2024 founded and self-funded Eternos, a legacy service that let people preserve their voice and stories for loved ones after death. Then the surprise. Most people considering Eternos were not preparing to die. They wanted the model now.
Eternos still exists inside Uare.ai in one sense: TechCrunch noted the technology still allows a digital replica for bereaved families, though that is no longer the point of the product. In another sense it is gone. The Uare.ai mission page does not mention Eternos, death, or loved ones, and a June 2026 company post on legacy reframes it as expertise you share while alive, without saying what happens to the model after you die. Our comparison with Eternos tracks the older company and the Eternos alternative page covers switching.
A founder who follows his customers is doing his job. But the second group of customers did not make the first group disappear. The widow is still there. She is just not on the homepage anymore.
Eternos did not fail. It found a different customer and went to meet them.
How much does Uare.ai cost?
As of 6 September 2026, Uare.ai has four plans on its pricing page: Free at $0 a month, Basic at $9.99, Premium at $24.99 and Professional at $199.99, each metered in monthly credits, with 20% off for annual billing and the option to cancel at any time.
Credits are the unit that matters. A chat message costs 2 credits, a tool action 4, a standard image 25. The Free plan carries 450 credits a month, capped at 15 a day, about 225 messages. Basic carries 2,000; Premium 5,500 with tool integration; Professional 50,000 with the full content suite and the revenue share. Top-up packs run from $4.99 to $99.99. Premium is the plan the company recommends.
Afterlife AI's pricing is built on a different unit. The Free plan gives 50 memories to build your Persona, with no card and no expiry, voice recording with a free first listen, Executor Lock setup and one Trusted Contact. Legacy, at $14.99 a month, adds 500 memories and your Persona speaking in your own voice. Eternal, at $29.99 a month, is unlimited memories and storage, five Trusted Contacts and family legacy planning. Prices are in US dollars, and your family inherits the time you have paid for.
A memory is one thing you told your Persona that your Persona keeps and can draw on later. Uare.ai meters what the model does for you each month; we meter what the model knows about you, once. Their free tier resets. Our free build never expires, because the thing being built is not meant to be used up.
They charge for output. We charge for depth.
Uare.ai vs Afterlife AI, row by row
Every Uare.ai cell comes from the company's own pages or app store listings, read on 6 September 2026; every Afterlife AI cell from our pricing, services and trust pages, read the same day.
Decision criterion | Uare.ai (as of 6 September 2026) | Afterlife AI |
|---|---|---|
Who builds the model | You, from your voice, documents, videos, notes, images and connected accounts | You, from what you tell your Persona in guided conversation; nothing else goes in |
Consent | Your own model only; terms grant Uare.ai a non-exclusive, worldwide, sublicensable licence to your content | You consent while alive; your Persona holds only what you recorded; no sale, no training of general models |
What happens at death | Not addressed in the terms of service or privacy policy as read | Trusted Contact confirms your death; Persona locked as a perfect snapshot; released under your rules |
Pricing | Free; Basic $9.99; Premium $24.99; Professional $199.99 a month, in credits | Free, 50 memories, never expires; Legacy $14.99; Eternal $29.99 a month, in USD |
Apps | iOS, Android, web | iOS, Android and web; iPhone app leads on features |
Data location | Provided in the United States; may be transferred to providers elsewhere | Australian-hosted; company operates from New South Wales |
Export | Portable, machine-readable copy; home page says "Export it all" | Written data and memories as a structured file; delete everything at any time, within 30 days including backups |
Video | Create feature drafts videos; terms cover synthetic video of your likeness where you enable it | Held to a higher bar than voice; no video promise |
Minimum age | Age of digital consent (13 in the US and UK, 16 in some jurisdictions); 18 to be a Professional | 18 or the local age of majority, always |
Two rows deserve a plain reading. On consent, Uare.ai does the living person right: nobody who did not sign up gets a model, and your data trains only your own. Where we part is the content once it is in. Uare.ai's terms take a broad licence to user content, as platforms with a public feed and a marketplace do. Our position is that a Persona is not content; the trust page says we do not sell your data and do not use it to train general models.
On export, both companies pass the test I would set for anyone in this category: you can leave with your data and delete what remains. I will concede the edge of ours. Media and voice portability is a commitment, not a feature you can click today.
Read the death row twice. It is the whole comparison.
Start building your legacy Free build, 50 memories, no card required.
What happens to your AI when you die?
At Uare.ai, as of 6 September 2026, the answer is not written down: neither the terms of service nor the privacy policy, both last revised 30 June 2026, mentions death, heirs or legacy access. At Afterlife AI, the answer is the product: your Trusted Contact confirms your death, your Persona is locked, and your family meets your Persona under the release rules you set while alive.
A policy that says nothing about death is not a policy that does something bad at death. It means the question has not been answered in a document the customer can hold. Uare.ai may add a legacy clause tomorrow. As read today, there is none.
Executor Lock is the governance process that locks a Persona at verified death and enforces, afterwards, the access rules the creator set while alive. A Trusted Contact is a person you nominate while alive who can be given access on terms you set and who confirms your death when the time comes. After your Executor Lock activates, your Persona is a perfect snapshot: nothing added, no retraining, no drift. Your executor is a steward, not an owner; the Executor Lock page sets out what they can do, act within your rules and request deletion, and what they cannot: rewrite you.
The reason this matters more than any feature is drift. A model built to keep learning is exactly what a professional wants and exactly what a family should fear. A model that keeps learning after you die is learning from someone who is not you. Within a year your children are talking to a thing that has absorbed their questions, their grief and their guesses about what you would say, and calls the result you.
A living tool should keep learning. A legacy must stop.
Where Uare.ai is ahead
Uare.ai is ahead of Afterlife AI on tool integration, content creation, the monetization path, funding, and the founder's operating history. I would rather list those than have you find them.
Android is a draw, not a loss. Uare.ai has an app on Google Play. Afterlife AI is on the Apple App Store, on Android and on the web; our iPhone app leads on features, and the Android app does not yet have everything the iPhone app has. If your mother has a Samsung, our app page says what to do where.
Second, the working features. Uare.ai connects to more than a thousand tools, drafts articles, images and videos in your style, and publishes to a public feed. Afterlife AI does none of that, on purpose. A Persona answers questions from the people you named, and does not earn.
Third, money and pedigree. Uare.ai raised $10.3 million from Mayfield and Boldstart in November 2025, and Robert LoCascio ran LivePerson for close to three decades. Idy Pty Ltd is a Sydney company ranked second among Australian patent filers in the IP Australia 2026 report, as our about page states.
None of those advantages touch the death row. All of them are real.
Which is better for a family?
For a family that wants to ask a parent something after that parent has died, Afterlife AI is the better choice, because only one of the two says in writing what happens at death, stops the model learning at that moment, and lets the person being preserved set the access rules. For a person who wants a working AI in their own voice today, Uare.ai is the better choice, and I would send you there without a second sentence.
The standard for any family product in this category is short. The person being preserved must be alive and must hold the pen. The model must stop learning when they die. Who gets access, and what they can ask, must be decided in advance by the person, not by whoever is grieving loudest. And there must be an exit: export and delete. Uare.ai meets the first and the last. Afterlife AI is built around all four, and the lines we will not cross explain the requests we refuse even when asked.
I should concede what a family loses by choosing us. Your Persona will not keep learning, and will never learn what your grandchildren are like, because a locked Persona cannot meet them as they change. What your family gets instead is you at the moment you finished, in your own words and, on Legacy and Eternal, in your own voice, released after your Executor Lock activates.
Both companies began with Michael Bommer's problem. One turned toward the customers who wanted leverage. The other stayed with the family at the table. Neither choice was wrong. You should know which one you are making.
Compare the governance, not the demo. The demo is what you see. The governance is what your family inherits.
Questions People Ask About Uare.ai and Afterlife AI
What happened to Eternos?
Eternos rebranded as Uare.ai on 11 November 2025, the day it announced a $10.3 million seed round led by Mayfield and Boldstart Ventures. Robert LoCascio, who founded Eternos in 2024 as a legacy service for preserving a person's voice and stories for their family, told TechCrunch that most people considering the product were not preparing for death and wanted the technology while alive, so the company followed them. The model and the founder are the same. The product is now a personal AI for professionals and creators, and the current Uare.ai mission page does not mention Eternos, death or loved ones.
How much does Uare.ai cost?
As of 6 September 2026, Uare.ai's pricing page lists four monthly plans: Free at $0 with 450 credits a month, Basic at $9.99 with 2,000 credits, Premium at $24.99 with 5,500 credits, and Professional at $199.99 with 50,000 credits. A chat message costs 2 credits, so the free plan is roughly 225 messages a month. Annual billing is 20% off and subscriptions can be cancelled at any time. For comparison, Afterlife AI is free to build with 50 memories that never expire, then $14.99 a month for Legacy or $29.99 for Eternal, in US dollars.
Is Uare.ai the same as Eternos?
Yes, in the sense that it is the same company, founder and underlying technology. Eternos became Uare.ai, Inc., based in Los Altos, California, and the Human Life Model is the framework Eternos built. No, in the sense of what it sells. Eternos was a legacy service for families; Uare.ai is a personal AI for living professionals, with content creation, tool integrations and a marketplace where your model can earn. As of 6 September 2026, neither the terms of service nor the privacy policy says what happens to your Individual AI after you die.
Which is better for a family?
Afterlife AI, if the family's question is whether they can still ask you things after you die. You build your Persona while alive, your Trusted Contact confirms your death, your Persona is locked as a perfect snapshot and released under the rules you set. Uare.ai is the better choice if the question is whether you can have an AI in your voice that works for you now and earns from subscribers. The two products share an origin; they do not share a customer. Choose by what you want your children to have, not by which demo is more impressive.
Is there a Uare.ai alternative for digital legacy?
Afterlife AI is the alternative built for the job Eternos left: a Persona you build while alive, in your own words and voice, locked at your death and released to the people you name under rules you set. The free build is 50 memories, no card, never expires. If your interest in Uare.ai was the older Eternos promise, start there, and read the Executor Lock page before you record anything. If your interest was a working assistant that sounds like you, Uare.ai remains the better fit.
Where To Read Next
Afterlife AI vs Eternos: the comparison with the company Uare.ai used to be.
The Eternos alternative: what to do with a legacy you started elsewhere.
Afterlife AI pricing: the three plans, what never expires, and what your family inherits.
Executor Lock: what locks, who confirms, and what your family can and cannot do.
Sources
TechCrunch, Marina Temkin, Immortality startup Eternos nabs $10.3M, pivots to personal AI that sounds like you, 11 November 2025.
Uare.ai, home page.
Uare.ai, Pricing.
Uare.ai, Our mission.
Uare.ai, Privacy Policy, last revised 30 June 2026.
Uare.ai, Terms of Service, last revised 30 June 2026.
Uare.ai, Building a Living Legacy with Individual AI, 5 June 2026.
Apple App Store, uare.ai App.
Google Play, uare.ai.
Afterlife AI, Plans and pricing.
Afterlife AI, AI Persona and digital legacy service.
Afterlife AI, Trust is our foundation.
Afterlife AI, Privacy policy.
Afterlife AI, Executor Lock.
Afterlife AI, About us.
Apple App Store, Afterlife AI: Digital Legacy App.